One Event. Big Impact.: NAWLA’s 2018 Traders Market Returns to Chicago This Fall

3 days Traders Market Article.PNG
1,400+ attendees
20,300 square feet of trade show floor
250 exhibitors
8 hours of networking on the trade show floor
2 educational speakers
8 Learning Lounges
NAWLA 125th Anniversary celebration
Countless opportunities to network and build your business!


 From the May issues of BPD and Merchant Magazines.

In-person exposure to current and prospective business partners through networking is consistently cited as the most important factor in the decision to attend the North American Wholesale Lumber Association’s (NAWLA’s) Traders Market.

2017 attendees raved about the value of those interactions by saying:

  • “In my opinion, there is no better time and money spent during the year to develop business relationships that that invested in the Traders Market,” said Matt Hamilton, General Manager, Klumb Lumber Company.
  • “NAWLA Traders Market is the best event where suppliers, customers, and colleagues can meet at a central location,” said Curt Stuckey, General Manager, Wholesale Wood Products. “I always get a lot done in the three days I spend at the event.”
  • “We see more customers at the NAWLA [Traders Market] than any other event,” said Jim Olson, Sales Manager, Coastal Forest Resources.

With its return to the Hyatt Regency Chicago, November 7-9, the 2018 Traders Market will once again deliver countless opportunities to build relationships and create business opportunities in one of the most historically popular venues for the event.

“Chicago, once again, provides a great background for this NAWLA cornerstone event. Having access to hundreds of entertainment and dining options located in close proximity, makes networking with customers and prospects after Traders Market hours easy,” said Clark Spitzer, Chief Operations Officer, Snavely Forest Products and 2018 Traders Market Committee Chair. “The city seems to be a crowd-favorite location and is very accommodating to NAWLA members. We’re excited to return this fall.”

For more than 20 years, the key players across the lumber supply chain – wholesalers, manufacturers, and transportation and related service providers –– have converged at the Traders Market for the chance to accelerate their companies’ long-term growth and success. “Simply said, Traders Market is the place to be. It’s the only trade show that brings together organizations from all facets of the forest products industry all in one location. The ability to meet face-to-face with more than 250 industry leaders and build new relationships in such a short, concise trip is invaluable to your business,” said Spitzer. “Outside of the eight hours of trade show floor hours, there are plenty of opportunities and networking events to have conversations with attendees to broaden your network share ideas with business leaders.”

The central feature of the Traders Market, its trade show floor, will retain a similar schedule and layout as in years past, to help attendees maximize networking opportunities throughout Thursday, November 8 and the morning of Friday, November 9. In addition to the many connections attendees will make just by walking the aisles during show hours, there are two networking receptions where buyers and sellers can continue conversations at the event.

Other popular aspects of the event that participants will experience in Chicago include Networking Central for impromptu meetings on the show floor, an event-focused mobile app with interactive floor plan and attendee messaging capabilities for ease in locating and scheduling meetings with exhibitors, and enlightening education session.

In addition to the usual Traders Market schedule of events, this year Traders Market can continue to celebrate NAWLA’s 125th Anniversary. This added dimension to the event this year should encourage attendees to continue sharing their My NAWLA Story with others to demonstrate the benefits of this longstanding institution.

Additionally, the John J. Mulrooney aware will return to NAWLA after taking a several-year hiatus and the 31st recipient will be announced at Traders Market. This prestigious award is presented to an individual who has made significant contributions to the forest product industry and demonstrated strong personal integrity and a record of service to others. Nominations are currently being accepted for this award and the Mulrooney Award Committee will present this award on Thursday, November 8 at Traders Market.

Registration opens in June for the Traders Market and the Wood Masters course. NAWLA will once again restrict Traders Market attendance to NAWLA members only. To ensure you can attend, be sure your membership is renewed or new member application is submitted well in advance. Those interested in exhibiting may also secure their booth space now, on a first-come first-served basis. Visit www.nawla.org to learn more about the event, and check back often and new details are provided. Save the date and start planning your trip now.

Those planning to attend Traders Market are encouraged to arrive in Chicago a day early to take advantage of high-caliber training tailored to industry professionals at NAWLA’s third annual Wood Masters course, November 6-7 in Chicago. Past courses have helped participants build advanced negotiation, communication, time management, prospecting, memory and other skills related to improved performance. Across the two-day course, presenters employ a combination of case studies, presentations and panel discussions to maximize knowledge retention. Registration for this course will also be available in June, and must be completed separately from Traders Market registrations. Learn more and sign up for this limited-enrollment learning opportunity at www.nawla.org.

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