Member Registration Rate

Pre-Game Rate June 3 - June 30 $409
Happy Hour Rate July 1 - August 31 $449
Last Call Rate September 1 - November 12 $549
Sidecar (spouse/companion add-on) June 3 - November 12 $199
NAWLA Sales Advantage June 3 - November 10 $795
Traders Market Virtual Access June 3 - November 12 $79

For every ten employees from the same company you register, you will receive an additional 11th registration for free. Contact for additional details. Please note that you don't have to register all 10 attendees at the same time to receive the discount.

Register Now

Fees are subject to change. Please note, ONLY NAWLA MEMBERS can register for Traders Market. See below for our Traders Market membership policy.

Important Policy

Implemented in 2017, NAWLA Traders Market registration policy states that all registrants must be employed by a wholesaler, manufacturer or service affiliate company that is a current NAWLA member. As an organization that advocates for and supports the unique value and role of a wholesaler in that supply chain, NAWLA determined that this policy was critical for ensuring consistency with those objectives. 

Be sure to renew your membership this month for an easy registration process. For membership-related inquiries or assistance, please contact NAWLA at Please note that the new member application process can take up to 60 days.

No-Risk Registration Cancellation Policy

NAWLA acknowledges that travel plans and restrictions are uncertain, and so we modified our cancellation policy this year to allow additional flexibility for registered participants who are unable to attend the event. NAWLA guarantees a no-risk cancellation for your attendance and/or exhibit fees. We ask that you notify NAWLA via email ( no later than 12:00 p.m. Central, Friday, November 5, if you can no longer attend the 2021 Traders Market. Your registration fees will be transferred to the 2022 event without penalty. Any hotel reservations must be cancelled directly with the hotel. NAWLA is not responsible for your hotel costs or any other travel arrangements.

Note: Any exhibitor who submitted service orders and payments with any of the approved vendors in the 2021 Traders Market service kit will need to work directly with those vendors.

Terms and Conditions

Click here to view all Terms and Conditions prior to registering for Traders Market.

Attendance Policy

Click here to view Traders Market attendance policies.

Important notice re: COVID-19:

By registering for the event, you are acknowledging that you will adhere to the Centers for Disease Control’s Travelers' Health guidelines, as well as laws, ordinances and mandates in the locale of the conference. Please reference the latest Health & Safety protocols here.